What's Included in the Starter Bundle
5-Page Website. A professionally built website with a homepage, about page, services page, contact page, and one additional page tailored to your business. Mobile-first design, fast load times, and search engine optimization built into the structure. For Detroit businesses, this means a site that loads quickly on mobile networks across the metro area, presents your business with the professionalism that earns trust, and includes the local signals that help Google connect you to Detroit-area searches.
Google Business Profile Setup and Optimization. Your Google Business Profile is where most Detroit customers will encounter your business first, whether they are searching from their phone in Midtown or their desk in Southfield. We set it up completely: accurate business categories, service area configuration for your specific neighborhoods and suburbs, business hours, photos of your actual location and team, and a description optimized for the way your customers search. In competitive corridors like Woodward Avenue, Michigan Avenue in Corktown, and Main Street in Royal Oak, a fully optimized profile makes the difference between appearing in the map results and being invisible.
2 Social Media Channels Managed. Two social platforms, set up and managed consistently. For Detroit professional services and B2B companies, LinkedIn and one other platform are the standard recommendation. For restaurants, retail, beauty, and fitness businesses, Instagram and Facebook are the typical combination. We handle content scheduling, platform-specific formatting, and basic engagement. Consistency on two platforms builds more trust and visibility than sporadic posting on five.
2 SEO Articles Per Month. Two original articles published monthly to your website, each targeting search terms that your Detroit-area customers actually use. An auto repair shop in Dearborn gets articles targeting "brake repair Dearborn MI" and "winter tire change metro Detroit." A therapist in Ferndale gets articles targeting "anxiety therapy Ferndale Michigan" and "couples counseling Oakland County." Each article strengthens your website's authority with Google and creates a long-term asset that continues to drive traffic months and years after publication.
Monthly Performance Reporting. A clear monthly report showing website traffic, search ranking progress, social media engagement, and Google Business Profile metrics. No vanity numbers, no jargon. Just the information you need to see that your marketing investment is working, and notes on what we are adjusting going forward.
Who the Starter Bundle Is Built For
- A new restaurant, bar, or cafe opening in Corktown, Eastern Market, or the Midtown dining corridor that needs Google and social presence before the doors open
- A solo attorney, accountant, or consultant launching a practice in downtown Detroit, Southfield, or Troy who needs a professional website and LinkedIn strategy
- A home services contractor in Dearborn, Livonia, or the Downriver communities who depends on local Google search to fill the schedule
- A salon, barbershop, or spa in Ferndale, Royal Oak, or along the Livernois Avenue of Fashion building a loyal client base
- A real estate agent or mortgage broker serving Wayne, Oakland, or Macomb County who needs consistent content and social proof to generate referrals
- A childcare provider, tutoring center, or educational service in the suburbs building trust with local families through online visibility
- A cleaning service, lawn care company, or handyman in Grosse Pointe, Dearborn Heights, or Redford Township generating leads through Google search
- A personal trainer, yoga instructor, or wellness practitioner in Midtown or New Center building a client list from zero
- A retail shop in Hamtramck, a boutique on Kercheval in Grosse Pointe Park, or a specialty store in downtown Plymouth establishing online visibility alongside the storefront
- A creative professional, photographer, or artist in the Russell Industrial Center or Eastern Market area who needs a portfolio site and social strategy that actually brings in work
What to Expect
Month 1: Foundation. We build your website, set up your Google Business Profile, configure your social media channels, and publish your first two SEO articles. By the end of month one, you have a complete digital presence: live, indexed by search engines, and beginning to generate impressions. Tracking is in place from the start so we can measure everything that follows.
Month 2: Traction. Your website begins appearing in search results for your targeted keywords. Your Google Business Profile starts showing up in map searches and generating calls and direction requests. Social media channels have a consistent posting rhythm. Two more articles go live, expanding the searches your site can rank for. We review the first month of data and adjust based on what Detroit-area customers are searching for and responding to.
Ongoing: Compound Growth. SEO builds on itself. Each article adds keyword coverage. Each month of social posting deepens your presence. Your Google Business Profile gains reviews and engagement signals that push you higher in local rankings. By month six, most Detroit businesses on the Starter Bundle see steady growth in organic traffic and a consistent stream of inbound inquiries. The monthly report keeps you informed on progress without requiring you to become a marketing expert.